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Expertise / Paid Media

Paid media & UGC ads agency.

Once content and creators prove what converts, we scale it with performance budgets across every major platform: Google, YouTube, Meta, TikTok, retail & programmatic.

Let's talk → See the results
Paid Media

We scale what already works — not bets.

Our paid media agency starts from creator proof, then amplifies: UGC ads generate up to +40% clicks vs standard creatives.

We orchestrate Google & YouTube (search, PMax), Meta & TikTok (funnel + A/B-tested UGC), retail & programmatic — with always-on management of conversion tracking, budget and ROAS.

We amplify what's already proven organically, A/B-test, and continuously reallocate budget to the most profitable creatives and audiences.

Tech creator filming a UGC ad around a POCO smartphone
What we do

Our approach, concretely.

SEARCH
Google & YouTube

Search, PMax & YouTube — we capture high intent.

SOCIAL
Meta & TikTok

Funnel strategy with A/B-tested UGC creatives.

LOWER-FUNNEL
Retail & Programmatic

Lower-funnel demand & premium display.

ALWAYS-ON
Continuous management

Conversion tracking, budget & ROAS management.

+40%
CLICKS WITH UGC
4
LEVERS ORCHESTRATED
Always-on
ROAS-DRIVEN
The process

Start from proof, amplify, optimise.

Multi-platformUGC ads
01
Creator proof

We start from creator formats already proven organically.

02
Paid amplification

We amplify in paid across Google, YouTube, Meta, TikTok, retail & programmatic.

03
ROAS optimisation

Continuous A/B testing and budget reallocation to the most profitable creatives and audiences.

FAQ

Frequently asked questions.

Which paid media channels do you manage?

Google Ads (Search, PMax), YouTube, Meta (Facebook/Instagram), TikTok Ads, plus retail media and programmatic, run always-on.

What is a UGC ad?

An ad built from creator content (UGC). Native and credible, it generates up to +40% clicks vs a standard creative.

How do you optimise ROAS?

We start from creator formats already proven organically, amplify them in paid, then A/B-test and reallocate budget to the most profitable creatives and audiences.

Does paid media replace influence?

No: it amplifies it. We start from creator content proven organically and scale it in paid to maximise reach and ROAS.

Let's talk growth

Let's turn your audience into measurable growth.

A 30-min discovery call with founder Katia — we frame your goals and see if we're the right partner. No commitment.

Start a project → ★★★★★ GOOGLE REVIEWS
jaıa

Communications-to-commerce agency in Paris, serving consumer & lifestyle brands across France and Europe.

7 rue Meyerbeer, 75009 Paris
contact@jaiaglobal.com

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