POCO France — launching the brand on TikTok, from 0 to 30K followers.
Launch POCO France's TikTok account and reach a target of hyper-connected young gamers, with a 100% native content line — gaming, comedy, educational.
The POCO France TikTok showreel.
A condensed cut of the editorial line: gaming, comedy and tips, in native TikTok formats.
The starting point.
POCO wanted to launch on TikTok, where its audience lives: hyper-connected young gamers. We designed a gaming, comedy and educational content line that captures this audience and asserts the brand's youthful spirit.
The results that count.
Establish POCO France on TikTok from scratch, build a native editorial line and grow an engaged community — on very low media budgets.
Content strategy, video & UGC production, community management and creator partnerships. Videos are produced both by our agency and by creators, in gaming, comedy and tips formats ("POCO Tips").
POCO France TikTok content, in real conditions.
Gaming, comedy and "POCO Tips" — produced by the agency and creators, over 6 months.
The content, life-size.
The performance in detail.
The highlights.
What we take from it.
Other operations with POCO.
Let's turn your visibility into measurable sales.
The Press Relations agency for consumer tech, home, sport & lifestyle brands, extended by Creator Marketing and affiliate marketing. Paris · Benelux · UK.
7 rue Meyerbeer, 75009 Paris
contact@jaiaglobal.com