JMGO
Projectors
Long-term press relations
JMGO — press relations, the partnership that establishes the brand.
Launch the O2S Ultra — JMGO's first ultra-short-throw tri-laser projector — and durably establish the brand in the French tech & lifestyle press.
The context
The starting point.
JMGO, a premium home-cinema brand, unveils the O2S Ultra in France: its first ultra-short-throw tri-laser projector. A major launch to make resonate across the tech, lifestyle & mainstream media that matter to buyers.
Key results
The results that count.
Tier-1
Le Figaro · Frandroid
OBJECTIVE
Launch the O2S Ultra to the press, establish JMGO as a reference in premium projectors and build lasting share of voice — over time, not in one-off bursts.
THE SETUP
Always-on PR management: continuous outreach, product seeding, long-term journalist relations and coordinated launch coverage — in Le Figaro, Frandroid, Les Numériques and the specialist press.
Campaign visuals
The content, life-size.
JMGO · Projectors · Long-term press relations
From visibility to impact.
Detailed performance
The performance in detail.
×3
share of voice in 2 months
Press coverage
A presence built in the media that matter.
Le Figaro
Frandroid
Clubic
Les Numériques
01net
Journal du Geek
Presse-Citron
Tom's Guide
01 — Highlights
The highlights.
—Share of voice tripled in two months.
—Presence built in Le Figaro, Frandroid, Les Numériques and the specialist tech press.
02 — Takeaways
What we take from it.
—Always-on PR compounds share of voice far faster than launch bursts — continuity is the multiplier.
—A long-term partnership builds trusted relationships with journalists, which translate into recurring coverage.
Same client, other angles
Other operations with JMGO.
Let's talk growth
Let's turn your audience into measurable growth.
jaıa
Communications-to-commerce agency in Paris, serving consumer & lifestyle brands across France and Europe.
7 rue Meyerbeer, 75009 Paris
contact@jaiaglobal.com
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